Guest Speaker Rick McCutcheon President Full Contact Selling

Guest Speaker: Rick McCutcheon - President Full Contact Selling

Rick is a much sought after speaker, consultant and writer on the subject of Sales Productivity and CRM. He has personally worked on over 100 CRM projects. He currently teaches CRM Educational Sessions for the Dynamics CRM User Group Community and the University of Toronto Rotman Centre for CRM Excellence. Rick’s Full Contact Selling Blog is featured on the Microsoft Dynamics Community. His stories are "realworld"; his style is "uniquely appealing" and "tremendously credible".

Dave Mather - Partner Dale Carnegie Business Solutions

Dave is a veteran Business Coach who conducts customized Performance Improvement Systems for organizations across the globe. Dave specializes in working with senior managers helping them with the application of the Dale Carnegie Principles to help them connect others to their vision, strategy, and desired outcomes. Dave has personally trained thousands of salespeople and is an expert on both the buying and selling processes.

Session Sponsors


Dale Carnegie Session Sponsor


Ten Digits Session Sponsor

Building A World Class Sales Organization


This fast paced session will combine world-class selling principles from Dale Carnegie’s Sales Advantage® and CRM expertise from Full Contact Selling to help you and your organization build a more effective and repeatable sales process. This can only be achieved by fully integrating the three key areas of sales productivity: 1) proven business processes, 2) development of selling skills and 3) the best practice use CRM, Social Media and Sales Mobility Tools.

Executive Briefing Agenda:
  • The steps to building a World Class Sales Process
  • 5 Winning Sales Strategies to Stimulate your Economy
  • 6 Levels of Sales Effectiveness and How the Bottom Three Cost you Plenty
  • The stages of a typical customer life cycle
  • Building business relationships in an internet savy world
  • Review of proven sales process models and CRM best practices for:
    • New Business Development
    • Opportunity Management
    • Account Management
  • How to Power Up Your Sales with Technology
Who Should Attend
This Executive Briefing is best suited for:
  • C Level Executives
  • Vice-presidents of Sales
  • Sales, Marketing and Customer Service Managers
  • CRM Project Managers


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