



Rick McCutcheon
Microsoft Business Applications MVP
& Certified Sales Professional
- Partner Acceleration Programs
- …
- Partner Acceleration Programs



Rick McCutcheon
Microsoft Business Applications MVP
& Certified Sales Professional
- Partner Acceleration Programs
- …
- Partner Acceleration Programs

About Full Contact Selling
The Full Contact Selling Methodology
At Full Contact Selling, we offer a unique advantage over traditional B2B sales training systems. Our programs, designed by Microsoft Business Professionals for Microsoft Business Professionals, are tailored to meet the specific needs of each Partner. Whether you are an ISV Partner operating in a global market or an SI/VAR Partner focusing on regional sales, we customize each program accordingly. Our methodology integrates the three key areas of sales productivity to ensure comprehensive development and measurable results.
- Proven Business Development Processes: Our training programs concentrate on three main areas: direct B2B sales, partner-to-partner (P2P) co-selling, and connected selling with Microsoft. We provide structured and repeatable business processes that enhance your go-to-market activities. Our approach enables you to identify and qualify new and cross-selling opportunities, manage your pipeline effectively, and close opportunities more efficiently.
- Skills Development: Our training programs are tailored to meet the specific needs of Microsoft Business Applications Partners. We offer programs for Direct Sellers, Partner Managers, Customer Success Managers, and Sales Leaders. These programs enhance skills for mastering sales communication and understanding the technology buying process. We equip your team with tools and techniques to effectively engage and influence key decision-makers and influencers at all levels.
- Best Practices for Seller Technology Tools: Our approach is focused on the best practices for customer relationship management (CRM), marketing automation, and social platforms specifically for business application sellers. We highlight the importance of utilizing these technologies to create a strong foundation for sales, account management, and partner relationship management
This approach empowers you to achieve sustained sales growth and build long-term, trusted relationships with your business ecosystem.
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