The D365 ISV "Acceleration" Workshop

WHO SHOULD ATTEND?

• Business Principles
• Sales Leadership
• Marketing Management
• ISV Product Managers
• Channel Partner Managers
• Social Media Professionals

Course Outcomes:

On completion of this fast-paced workshop, participants will be able to:

• Thoroughly understand the D365 Business Ecosystem
• Accurately explain the value proposition and ROI on their ISV products to D365 End-users, Microsoft Partners and internal Microsoft Team Members.
• Put into action a repeatable Dynamics 365 ISV business development process.

Part One – Dynamics 365 Ecosystem Overview

• Understanding the ISV opportunities for the following D365 products
  • D365 Sales & Marketing
  • D365 Customer & Field Service
  • CDS & Power Platform and Portals
  • D365 F&O and AX
  • Business Central and NAV
• Overview of the Microsoft Dynamics 365 Business Ecosystem, including:
  • Microsoft Dynamics 365 Partners
    • CRM - Sales, Customer Service, Field Service
    • ERP - F&O, Business Central, Great Plains
    • MVPs – Most Valuable Professionals
  • Microsoft Non-Dynamics Partners
    • Azure
    • Office 365
    • SharePoint
    • Managed Services
  • Internal Microsoft Stakeholders
    • Product Groups
    • One Commercial Partner Team
    • Sales Teams
    • Industry Groups
    • Customer Success Team
    • Microsoft Consulting Services
  • Dynamics 365 on the web
    • Microsoft AppSource
    • Microsoft, 3^rd Party Community Events
    • Microsoft and 3^rd Online Portals
    • D365 Web & Social Communities
    • User Group Communities – D365UG, BCUG, PowerAppsUG

Workshop Part Two – Go-to-market Strategies

• ISV Product Management
  • Branding, naming and positioning
  • Pricing models
  • AppSource best practices
  • Microsoft Connect – Co-Sell Program
  • Building Reseller channel
• How to talk to & position ISV products to
  • Microsoft Partners
  • Microsoft Staff
  • End-user Customers

• Building a Repeatable Business Development Program
  • New Business Development
  • Opportunity Management
  • Account Management