• The Digital Transformation of B2B Sales thru People, Process and Technology

    Full Contact Selling

  • What We do

    We help our customers to digitally transform their sales organizations through these 3 key areas 1) the design of repeatable sales processes; 2) sales skills development and 3) best practice use of CRM and social platforms such as LinkedIn, Twitter, Facebook, Bing Places and Google for Business. We offer our services through the following;

    • Custom designed in-house workshops
    • Online learning programs
    • Public workshops and seminars
    • Conference keynotes, breakout sessions and panels

    Full Contact Selling Features

    Working through the Full Contact Selling Program, our customers establish a more measurable and repeatable sales process that includes

    • Deepening levels of social sales engagement
    • Improved lead conversion and management
    • Accurate  reporting of sales pipelines and revenue forecasts
    • Enhanced  territory and account management
    • Advanced channel development and management methodologies
    • Enriched data quality

    Full Contact Selling Benefits

    Through the Full Contact Selling Program, our customer's sales teams benefit from the following

    • Increased selling time and the ability to stay in front of the right opportunities
    • Improved quality and frequency of customer and prospect engagement
    • Generating more leads from their Resellers and Channels Partners
    • Uncover more opportunities  from  existing accounts
    • Dramatically increase  the number of referrals received from their business ecosystem
    • Better use of time and easier access to shared information
    • Helping to stay motivated and moving in the right direction
    • Increased sales and commission :)
  • Rick McCutcheon - Certified Sales Professional and CRM MVP

    Dynamics 365 CRM MVP & Certified Sales Professional

    Rick is the creator of the Full Contact Selling methodology. He leads a Digital Sales Transformation and Design Practice specializing in B2B and Channel Sales organizations. Rick holds the prestigious designations of CSP (Certified Sales Professional) with Distinction. He has also been awarded the Microsoft Dynamics CRM MVP Designation. He is a much sought-after keynote speaker and workshop leader drawing on his personal experience of working directly on hundreds of CRM and Sales Force Automation initiatives. As a professional speaker, he has delivered practical yet innovative messages on the digital transformation of sales to thousands of business professionals ranging from the SMB Marketplace to Major International Corporations. Rick frequently speaks at corporate events and at these leading industry conferences, CRMUG Summit, Extreme365 and CRM Evolution. Rick is also committed to the start-up community working as a Business Mentor at Innovation Factory at McMaster University and Durham Region's Spark Centre. For more information please go to Rick’s LinkedIn Profile.

  • "What Customers say about Rick"

    These are real testimonials from real people. You can read more testimonials on my LinkedIn Profile.

    Vice President of Sales

    "RIck conducted a training workshop for us. He has a great pedigree in sales processes, CRM and social media. I highly recommend his services. "

    Digital Marketing Manager

    "Having worked with Rick on several different projects over the past couple of years, I can say that he has transformed my thinking of sales processes and how to employ Customer Relationship Management in order to maximize the success and efficiency of any company"

    Executive Business Coach

    "If you need help with CRM; want your team to understand how to get the most out of it; and care about how your people are treated in the process. Stop looking...and hire Rick"

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    Ph: 289-948-1249

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